Google made www to navigate search queries through search engine, Right?
How Google’s algorithm determines the relevance and quality of website content to rank it in search results. Factors include keyword targeting, backlinks, user experience, and content optimization. Effective SEO involves understanding and optimizing for the algorithm
I know some people who are working very hard to rank their website on Google, but their efforts and hard work do not work anymore. You know why because they are the students of those “ghost writers” who are writing blogs on SEO even they don’t know complete or full abc of it.
Ok Let’s go to know the history of SEO, You know why the user-base of Google increased drastically, here is the answer: users of Google were able to find colorful results of what they were searching for or whatever Google’s user want they could find it from Google in colorful pages. My below lines in inverted commas will help you to understand Google algorithm.
“There is a competition between keywords to win webmaster’s decision.”
It is only webmaster’s decision which is responsible for the TOP positioning of your web page, in this run we have to understand the “concept of webmaster”.
Google First Update: – (Florida Update – November 16, 2003)
Before 2003 webmaster used to put those keywords at the top whose frequency was high on the web page. This is called keyword stuffing. Keyword stuffing was become a scam in internet world then in 2003 Google announced its first update on webmaster’s algorithm with a name “Florida Update” in this update Google destroyed the playground of keyword stuffing. After this millions of web pages become outrank from Google.
Google Latest Update: – (BERT Update for 70 Languages – December 9, 2019)
Due to all Google’s official and unofficial updates, Since 17 years a lot has happened a lot has changed in Google’s algorithm. As a result Millions of websites has lost their ranking and disappeared from Google, while millions of new websites starts ranking number one on Google. This is happening with every update announced by Google and it will not stop until Google finds a way to provide accurate information to its users.
So being an SEO professional one must keep an eagle eye on the latest update released by Google.
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